Corpo docente

Laurence NAHMIAS

Lecturer

Imagem
Laurence NAHMIAS

Academia

Transformation

Localização

Sophia Antipolis

Disciplina

Marketing

After gaining international experience as a marketing professional with major food and healthcare companies, I have devoted the last 20 years to higher education and professional training.

In my personal life, as in my teaching activities, I am committed to putting my energy at the service of the co-construction of a new ecological society that is both fair and democratic. In particular, I help individuals and organizations to implement sustainable marketing strategies and actions that contribute to the positive transformation of their environment.

An enthusiast of active and participative teaching methods, I like to facilitate serious games (MarkStrat, BrandPro) and collective intelligence workshops (Isma 360, Isma Talents, Fresque du Climat, Fresque agri-alim, Fresque des Nouveaux Récits, 2 Tonnes, Nos Vies Bas Carbone...).

I've been teaching for many years at SKEMA on the Sophia, Lille and Paris campuses in the Grande Ecole Program (L3, M1, M2 Apprenticeship) and in the IMBD MSc.

Since September 2023 I have been the academic referent for the Strategic and Business Development apprenticeship program at Sophia.

 

Education
2004
DEA en management, Université Côte d'Azur, France
1993
Master of Science in Management, ESSEC Business School, France

2021
MOOC "Understanding the ecological crisis to reinvent the company", Collège des Directeurs du Développement Durable (C3D), France
Experience
Full-time academic positions
Since 2023
Lecturer, SKEMA Business School, France
Other academic affiliations and appointments
2003 - 2023
Professeur Externe et Tutrice, SKEMA Business School, France
Other professional experiences
Since 2007
Marketing Specialist & Consultant, France
2001 - 2002
Franchise Manager, Johnson & Johnson, France
1998 - 2001
Senior Product Manager, Danone Group, France
1997
Sales Representative, Danone Group, France
1994 - 1996
Junior Product Manager, Danone Group, Italy
Other research activities
Other academic activities
Since 2010
Membre du Comité exécutif d'une fondation, France