Publication
Exploring the Trans-channel communication Effects: the Role of Customer overall Impression
2008
In: AOM American Academy of Management Conference, 2008, Aberdeen
Main menu EN
-
About SKEMA
- SKEMA Business School
- Impact & Transitions
- Student and campus life
-
Newsroom
-
Programmes & Schools
-
Faculty & Research
- Faculty
- Research
-
Executive Education
-
Campuses & locations
-
SKEMA Brazil
-
SKEMA Canada
- SKEMA China
- SKEMA France
-
SKEMA South Africa
-
SKEMA UAE
-
SKEMA USA
-
SKEMA Brazil
Boutons inférieurs du menu déroulant