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SKEMA Business School and Skål Côte d'Azur join forces

Published on September 20, 2023

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SKEMA Business School and Skål Côte d'Azur join forces

Created in 1933, the Skål association brings together more than 22,000 tourism professionals throughout the world. It is a dynamic group whose aim is to encourage closer links between professionals in the tourism and events sectors.

​Headed by Nicolle Martin, Official Ambassador of the Côte d'Azur, Skål Côte d'Azur has 220 members who meet once a month. The Norwegian term Skål - pronounced Skol - used by the Vikings, is over 1000 years old and means to toast. 

And this was done on Friday 15th September in the green setting of the Novotel Sophia to celebrate the merger between Skål Côte d'Azur and SKEMA Business School. On this occasion, Nicolle Martin announced the deployment of Skål Jeune in France and abroad. SKEMA and Antoine Deplace, Director of the MSc Sport, Event & Tourism Management will be taking part in this initiative to enable future graduates to find attentive partners and a quality international network.