Marketing
Programme
MSc Global Luxury and Management
Practical information
Type of programme
Full time
Duration
1 or 2 years
Tuition fees
35 000€ for the 1-year MSc / 47 000€ for the 2-year MSc
Location
New York (USA), Paris (France)
Langue
English
Start date(s)
September, January
Admission level
High school + 3 years of study, Bachelor degree
Degree
Master degree
Programme
Two continents for an international experience and an operational vision
One luxury management degree - Two continents
- The first semester takes place in New York City hosted by the NYU School of Professional Studies (SPS), a highly respected thought leader in industry-focussed education.
- The second semester takes place at SKEMA Business School in Paris for a full global luxury business experience in line with the values of our school.
- Participants are granted the MSc in Global Luxury and Management. as well as a professional continuing education certificate from NYU SPS (upon meeting the academic requirements).
One master's in luxury management – Three powerful pillars
- Students will acquire an accurate vison of what luxury is and what it means in their future assignments.
- Students will develop and improve their understanding of sustainable development and innovation as of major importance in luxury.
- Students will learn to understand, create, and apply strategies based on a real customer-centric experience.
A powerful community
The MSc Global Luxury and Management is more than just a class.
You will join a collective made up of professors and professionals in the sector as well as students from a wide variety of backgrounds and cultures. This way of working reflects how companies in the sector function. Being familiar with it will guarantee employability and rapid adaptation.
Highly selected, diverse cohort
By offering a selective programme (limited to 50 students), based on academic excellence and suitability for the professional world, each student on this master's in luxury management will find an experience suited to their personality and career objectives in the exciting world of international luxury management.
The rapidly evolving worldwide luxury market and the structure of the luxury sector are changing fundamentally.
Luxury organisations are modifying their business models and accelerating their processes to thrive. They must be more customer-centric, digital, agile, and sustainable than ever before.
These challenges are opportunities that require innovation, efficiency, and transformational thinking.
We designed the MSc Global Luxury and Management to give you an intercultural and innovative vision of what makes 'sustainable and connected luxury
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- This MSc gives you access to luxury professionals through the Industry Advisory Board, and luxury experts who contribute as lecturers and guest speakers.
- Access to strongly engaged alumni creating easy access to the world of work.
- MSc Global Luxury and Management programme is built around an experience which is as close as possible to the experience of working in luxury companies, with missions, internships, meetings, and professionals in the sector. This gives our students high employability soon after, or even before, graduation.
- This master's in luxury management accompanies students beyond their education, and provides career coaching so that graduates' careers are ongoing successes.
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- One degree and one certificate: an MSc in Global Luxury and Management and a professional continuing education certificate from NYU SPS.
- International experience: autumn semester on the New York University campus (NYU SPS) and spring semester in Paris (SKEMA).
- Learn about three luxury sectors: personal luxury, experiential luxury, luxury transportation
- Experiential learning: corporate visits, industry projects, a study tour of New York City, including visits to major luxury companies such as Tiffany & Co and a study tour on the French Riviera with famous luxury hospitality organisations.
- Highly selected, diverse cohort: maximum 50 students from around the world.
- Business focus and industry networking: access to professionals through the Industry Advisory Board and luxury experts who contribute as lecturers and guest speakers
The programme in videos
Courses
Courses, New York, fall semester
“The paradox of luxury”: Evegreen values embodied in innovative experience.
The first semester offers a special experience in New York in order to understand the specificities of the luxury sector from an American point of view: the main transformation of luxury industry - digital transformation / new business model / new communication strategies
- Luxury Foundations and Dynamics : Opportunities and Challenges
- Diversity of the Luxury Consumer in the US
- Luxury Storytelling and Trend Forecasting
- Luxury E-Marketing and Online Advertising
- E-commerce and Retail for Luxury Brands
- The New Codes of Luxury in Web3 and the Metaverse
- Company visits
- Operational challenge
Courses at the Paris campus, spring semester
“Toward a desirable client-centric experience”
- The New Luxury Brand Dynamic
- Master class : Evaluate Luxury brands, Strategy and
- Innovation in Luxury
- Supply Chain Dynamics in Luxury : Developing Sustainable Value
- Retail Challenges in Customer Journey Management (CJM)
- Luxury Sustainability Management - Challenge
- Talent and Career Management : Developing Soft Skills in Luxury
- Research Method Coaching, Knowledge, Agility and Innovation in Luxury
- Digital Transformation and Augmented Sustainability in Luxury
- Company visits
- Operational challenge: Concrete business projects
- Master's thesis
- Professional experience internship (minimum four months)
Admissions
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Financing
2023/2024
Careers
Career opportunities
Students are trained to work in a wide range of core luxury, premium and luxury support sectors across the world. The majority of graduates are recruited in marketing and sales related positions in the field of personal luxury goods (fashion, accessories, fragrances, cosmetics, watches and jewellery) as well as in experiential luxury (gastronomy, hospitality, wine and spirits, travel, home design) and luxury transportation (air, land, sea).
Companies and brands that recruit and provide internships
MSc employment survey
- Net employment rate (at six months): 100 %
- Average salary after graduation : 51 000€
- 20% work outside of their home country
- Business areas students choose to work in : Luxury & Hospitality Sales & Distribution Media Consulting, Engineering
SKEMA Talent & Careers : Get ready for your career
SKEMA Talent & Careers, made of career consultants and dedicated experts, supports students in getting ready for their professional project, in discovering jobs, companies and business sectors, and in sourcing internships and jobs.
Our mission is to give you all the resources, methods and opportunities to successfully get on the job market.
Professional development
Build your professional project at each step of your studies thanks to dedicated support and resources.
Corporate events
Meet companies and recruiters, learn more about jobs and business sectors.
Internship and job search
Find your dream internship among a large number of offers available to you, in France or abroad.
Personalised advice
Discuss your plans further with a Talent & Careers consultant and get individualised guidance.
SKEMA Alumni : A powerful, supportive network
As an MSc student, you will become a member of SKEMA Alumni, a network of more than 48,000 graduates in key positions in more than 145 countries around the world. You will benefit from the numerous services that will help you to promote business opportunities, meetings and professional development.
Student testimonial
"I achieved my goals thanks to the personalised coaching I received from qualified professionals.
I was referred to the Talent & Careers team to get professional advice regarding my CV, cover letter and the steps I needed to succeed with my professional ambitions. During our regular exchanges, we defined a personalised strategy in line with my expectations.
I have found an internship in a company with great values and I want to thank the Talent & Careers team for their precious advice."
Contact us
A team is at your disposal for any further information you may require.
Indian subcontinent
JHAVERI Viragi
Latin America & Western Europe
DI GIROLAMO Pauline
North Africa & Middle East
FACE Stéphanie
Sub-Saharan Africa
AYERNOR Harriet
China & Northeastern Asia
YANG Jade
Eastern Europe, Central and Southeast Asia, Oceania
Lu Yongfeng
